Do You Love Modern, Hip, Trendy, YET Classic Quality Jewelry with a Bit of “Salt of the Earth” Edgy Feel.. YARA Jewelry

Style "CORFU"

Style "CORFU"

If you are more of a hip minimalist with your look and style; or even someone who appreciates good quality, weighted, and sturdy jewelry, you will love YARA

My pal, Randi Levine, and I favor the same sort of “look” which is comprised of  rather simple attire rocked to the nines with bad a$$ accessories, to make it our own.  We are not fans of the big floral print “old lady” “blouses” with the GIANT handbags, and “over-sold”  sort of costume-like fashion-slave look.  I actually am quite embarrassed to wear anything deemed “trendy” by enmasse.. I will, however, purchase one to two pieces of trend per season, but bury them in my look or make it my own.  We prefer to punch it home with some oddly coupled accessories, great quality, AMERICANA, Classic, yet somehow we make it trendy style.  Simple, Sexy, American, and maybe a little tomboy, but SUPER feminine, if that makes sense.. Now that I have that story out of the way… YOU HAVE GOT TO CHECK OUT THIS JEWELRY LINE! Talk about layering pieces and most importantly, they are TIMELESS.. not utterly trendy so they won’t be passe come spring time, or EVER.  This style will endure, like a beautiful Cashmere Ralph Lauren sweater, or a great trench coat… NECESSARY and long living, and lasting! That is why the price should not deter you, even though the price is not EXPENSIVE….  This jewelry is weighted, but not heavy to wear…. significant and makes a statement, therefore, wearable for many years to come.  This jewelry is so impressive that THEORY, the brand that we all love for it’s fit and elegant simplicity chose to sell them… !! Paula constructs each piece herself, and I appreciate that work and dedication, as I make all the belts I sell. This jewelry can be carried by a man as well… trust me, the earthy, LA, or NYC man who is confident, with a sense of style… a few select pieces…

"Nickel Floating Cube"

"Nickel Floating Cube"

What is awesome about the Floating Nickel Cube piece is that it is literally 4 in 1! you can wear it layered on your wrist with the cuff above as a bracelet, or you can wear it as a super long necklace, or doubled as a necklace, or tripled as a necklace/choker…

My friend, Paula Lapkin, is the designer behind Yära jewelry, an exciting new company based in New York. Yära jewelry offers a modern collection of jewelry that adds an effortlessly cool, edgy look to any outfit. 

Layering is what it is all about here.... HOT!

 

 

Layering is what it is all about here.... HOT!

SHE HAS GENEROUSLY given my readers a COUPON CODE FOR HER WEB SITE for 30% OFF : Use Coupon Code: friendofsandra, ALL ONE WORD… (I have the two pieces featured in this blog.. amazing)

Yära means Queen of the Sea and was the name of her family’s first sailboat.  Paula’s love of the ocean and natural elements plays a strong influence in her designs and her choice of materials.  Using natural Greek leather and hand-made Greek beads, Paula creates distinct, beautiful pieces.  Following an atypical path into the jewelry business, Paula first studied art history, then dabbled as an interior designer before focusing on her true love – jewelry.   Paula’s designs are classic, chic and very modern. Paula’s ability to mix different materials, shapes and techniques creates a collection that is simple but says so much.  All of her jewelry is hand-made of the highest quality.  There is a reason that Paula is one of the hottest new designers.  Everything just clicks – the materials, craftsmanship and designs are second to none.  As good as these pieces look in the pictures, they look and feel twice as good in person.  Try one, and we assure you that you will be back for more.

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